Facebook and Instagram advertising
40 practical videos with instructions.
Total video duration: 8 hours
Price of the course: 157 €
Code for – 100 € discount on all e-courses.
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Facebook and Instagram marketing
Facebook and Instagram are one of the most effective channels to increase your sales.
Want to set up effective and successful digital marketing?
Facebook and Instagram have been more than just networks for spending free time for quite some time now – nor are they just tools for only raising awareness anymore. With a carefully selected audience, strong strategy, and the right content, you can quickly and effectively expand the circle of potential customers and increase online sales using Facebook and Instagram. Advertising on social networks today is no longer just recommended, but almost a necessity!
Why advertise on Facebook and Instagram?
#1: Selected audience
With the help of Facebook and Instagram marketing, we show ads only to those audiences who are interested in the content – either according to the expressed interests, activities, or their contact with us. Individuals are therefore much more likely to respond to an ad and make a purchase. The condition is, of course, that you know your target group well.
#2: Measurability of results
All the actions of your target audience are recorded in analytics, so we can get a detailed insight into their purchase process, and react accordingly. This way, we can always make sure that we show Instagram and Facebook ads to the right people and that the advertising is profitable. The condition is, of course, that we know how to deal with tools for measuring advertising results.
#3: Stories, that sell
Nowadays a good story is the best seller. Stories drive the world as we know it today – and the digital world is no exception. Product stories have been replaced by stories of people, and classic media by creative and interesting (on social networks exposed) individuals.
Haven’t Facebook and Instagram brought you any purchases so far (or just for a really long time)? Out of ideas for new content, but really want to stand out from the crowd of colorful ads?
Then it’s high time to chart your new digital strategy! Order an amazing e-course “Facebook and Instagram marketing” with the help of which you will be able to connect all posts, ads, and other media into a single story that your followers will feel, agree with and follow.
Below, read the set of indents describing the technical procedures and marketing use of Facebook and Instagram advertising tools we researched and prepared for you in a form of practical e-course. Everything you need is gathered in one place. From the very beginning, for pure beginners, all the way to advanced advertising strategies.
STEP-BY-STEP INSTRUCTIONS. 100% FROM PRACTICE!
Despite the extremely low price, unlimited access is ensured!
Introduction to Facebook marketing
• Introduction to Ads Manager;
• Plan — Audience Insights;
• Plan — Creative Center;
• Business Manager — Users;
• Business Manager — Accounts;
• Business Manager — Data sources;
• Business Manager — Security and other;
• Facebook Business Manager Setup;
• Create & Manage — Page posts;
• Create & Manage — Apps;
• Create & Manage — App Ads Helper;
• Create & Manage –Automated rules;
• Measure & Report — Ads and reporting;
• Plan — Audience Insights;
• Plan — Creative Center;
• Business Manager — Users;
• Business Manager — Accounts;
• Business Manager — Data sources;
• Business Manager — Security and other;
• Facebook Business Manager Setup;
• Create & Manage — Page posts;
• Create & Manage — Apps;
• Create & Manage — App Ads Helper;
• Create & Manage –Automated rules;
• Measure & Report — Ads and reporting;
• Measure & Report — Test and learn;
• Measure & Report — Attribution;
• Measure & Report –Analytics;
• Measure & Report — Events Manager;
• Events Manager — Facebook Pixel;
• Events Manager — Offline events;
• Events Manager — App events;
• Events Manager — Custom conversions;
• Events Manager — Partner Integration;
• Assets — Custom Audience;
• Assets — Lookalike Audience;
• Assets — Saved Audience;
• Assets — Images;
• Assets — Business Location;
• Assets — Brand Safety;
• Assets — Ad Accounts;
• Business Settings;
• Business Manager — Create or delete it.
• Measure & Report — Attribution;
• Measure & Report –Analytics;
• Measure & Report — Events Manager;
• Events Manager — Facebook Pixel;
• Events Manager — Offline events;
• Events Manager — App events;
• Events Manager — Custom conversions;
• Events Manager — Partner Integration;
• Assets — Custom Audience;
• Assets — Lookalike Audience;
• Assets — Saved Audience;
• Assets — Images;
• Assets — Business Location;
• Assets — Brand Safety;
• Assets — Ad Accounts;
• Business Settings;
• Business Manager — Create or delete it.
Step-by-step guide: How do you create the most effective Facebook campaigns?
Creating Facebook ads
• Creating a Facebook ad: Conversion, Audience, Placement;
• Creating a Facebook ad: Remarketing;
• Creating a Facebook ad: Reusing an existing ad;
• Other settings for the Ad Group;
• Creating a Facebook ad: Adding a new Ad Set into an existing campaign.
• Creating a Facebook ad: Remarketing;
• Creating a Facebook ad: Reusing an existing ad;
• Other settings for the Ad Group;
• Creating a Facebook ad: Adding a new Ad Set into an existing campaign.
A step-by-step guide on examples: How to make a successful Instagram profile?
Instagram marketing
• Instagram profile has to be attractive and updated regularly;
• Create a timeline for posts — Contact the influencers on Instagram;
• Advertising on Instagram — How to attract new followers?
• Create a timeline for posts — Contact the influencers on Instagram;
• Advertising on Instagram — How to attract new followers?
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