Does your online store need some support elements that would increase sales? Do you want to optimize customer support and be available to your customers through their purchase process?
As a digital marketing expert I know some tricks that will help you with all that. Here are 6 of the most basic and at the same time the most important add-ons for your Shopify store, which will help you with visibility, customer support and are necessary to increase online sales.

- 1. OMNISEND
Ideal for anyone who doesnât want to spend a lot of time on automated email campaigns. The free version allows up to 15,000 emails per month or 2,000 per day, and the integration with Shopify is seamless and also offers dynamic pop-ups and landing pages to increase gathering of customer emails.
- 2. PLUG IN SEO
It is one of the best free add-ons and helps in detecting and fixing SEO optimization errors so that you can have as much traffic as possible on your online store. Automatically scans the website and reports errors in titles, structure, speed, etc.
- 3. MESSENGER CHANNEL
The add-on allows you to communicate directly with your customers during the purchase, giving you an edge over competitors in customer support. So you can answer questions to someone who is buying on your site on an ongoing basis, if they have anything to ask, have some peculiarities, and so on. You can answer him on the spot. Of course, someone has to be connected to this Messenger. To make your online store more convenient, it also allows you to shop via Facebook Messenger.
- 4. INSTAGRAM SHOP BY SNAPPPT
Anyone who has a large number of followers on Instagram can turn their timeline into a store. With this, your customers do not need to browse the online store for certain products, but can buy them with one touch of a photo on Instagram. This add-on is currently so popular that it has been approved by Instagram itself.

Get the digital index of the book "Digital marketing from A to Z".
- 5. PRODUCT REVIEWS
This add-on allows customers who shop through your online store to eventually rate the product. This is great because customer reviews help with optimization and give your online store authority. And you donât have to be afraid of bad reviews, as it immediately informs you of them and you can resolve the matter in peace.
- 6. KIT
If youâre tackling the entire online sales yourself, the thing can be stressful. Well, you donât have to be completely alone in this, as Kit is actually your new marketing associate. It will remind you when to do ad campaigns and when to post on social media. Kit is also so friendly that he makes Facebook ads for you, you just have to let him know your wishes.
â100 ⎠discount on all e-courses





There is a huge selection of add-ons for Shopify, so the best are sometimes hard to find. Now that you know what the most important accessories are, all you have to do is integrate them into your Shopify online store and really start selling.
This will give you an experience of the reality of how these add-ons work, how they have contributed to your user experience, and I suggest you start dealing with just a couple of add-ons first, and only then start using new and new add-ons to improve your online storeâs ranking on Google, to improve the user experience and to gain new customers.
I invite you to read another one of our articles on the topic of digital advertising. And for step-by-step video tutorials, check out our hands-on e-courses.
Find out more about them at https://www.martin-orange.com/e-courses/