What is dropshipping?

Do you want to get in on a secret model that will allow you to work from anywhere in the world with just your laptop? Have you always dreamed of working from the beach, enojying the sun and not being stuck at the office all day?

Let me introduce you the Dropshipping model that makes all this possible. But only if you are prepared to work hard enough.

Dropshipping is a business model that works on the principle of online selling of products without own stock. This means that when a customer orders a product from you, you only process the order, and the customer receives the product directly from the supplier.

The advantage of this model is simplicity and flexibility.

You do not need your own stocks or warehouses, you don’t need to rent space and you don’t need a lot of money to buy initial stock.

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How do you open your own dropshipping online store?

Well, one option is to open a Shopify online store by following these steps:

1. First, create an account on the Shopify website, where you enter your e-mail address and specify a password and store name. If you are unsure of the name of your store, don't worry, you can change it in the settings at any time. Shopify then takes you to the "Dashboard" of your store.
2. In the dashboard, click on "Products", where a new page will open. Click on "Find products" and download the Oberlo application by clicking on "Install App". Oberlo is Shopify's platform where you can find the products you want to sell . If you already have a store, you can find Oberlo in the "Shopify Apps" tab.
3. Once you download the app, the fun begins. You can now start looking for the products you want to sell. Oberlo offers you a huge selection, but it’s important that before you start selling you do a thorough research of what people want and what the quality of the products you’re going to sell is.
4. Once you find the right products, you can import them into your store. Do this by clicking on the "Add to import list" button
5. In Oberlo, click on the "Import List" tab, which shows the products you have selected. Under the "Product" tab, you can edit the name, create collections, and add keywords. You can edit the product description under "Description". Under 'Variants', the price of the product, shipping costs and suggestions of price at which to sell the product, are displayed. You can then click "Import to Store".
6. What follows is the editing of the store in the Shopify dashboard. Under "Online store" you can choose between free and paid themes, create pages for your store, edit navigation, add payment methods and shipping, and define the domain of your online store.
7. When you are satisfied with the overall look of your store and have selected products, you can click "Disable Password" under the "Online store> Themes" tab and your store is now open.

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So it’s so simple, from idea to execution in just a few steps.

Your next task, however, is to find the right marketing channels and increase your customer base. Shopify, of course, helps you with this, as it has thousands of add-ons that you can download to your store. Better yet, start using digital marketing and I invite you to read more about the channels through which you can find potential customers on my website about digital marketing.

I invite you to read another one of our articles on the topic of digital advertising. And for step-by-step video tutorials, check out our hands-on e-courses.

Find out more about them at https://www.martin-orange.com/e-courses/